A Summer To Remember

FIAT | 360 Social Campaign | Summer 2020 

The Challenge: Launch a lessor-known vehicle to the U.S. market

Solution: Create the perfect American summer road trip with FIAT 500X and 124 Spider as perfect vessels. We visited three cities, New York City, Solvang, and Miami. Along with FOMO photography, we curated playlists, created interacting polls, CRM pieces, and a website blog page. 

Role: Art Direction, Photography, and Design.


Social Campaign


While the world was still closed, America was slowly starting to open up. Those summer vacations to Europe were canceled, so to pivot we invited our viewers to come along with us on an Italian flare Euro road trip right here in our backyard. FIAT's A Summer to Remember. 

Get In Touch

Miami, FL
Working from around the world.
Phone: 305.910.1170
Email: danny.valerdi@gmail.com
Twitter: @dannyvalerdi

© Valerdi 2021
Art Director / Designer / Photographer

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